Emily has spent most of her career finding ways to sneak brand messaging into unexpected places, from podcasts to mornings shows to the feeds of your favorite influencers. As President of Lafayette American, she wakes up every morning obsessed with two things: putting breakthrough work into the world and taking care of the team who makes that happen.
Emily Siegel
President & Partner, Lafayette American
Jul 2018 — Present
Agency founding partner. AdAge Woman to Watch. Mom. Not necessarily in that order.
About Me
Experience
Group Planning Director, Content Studio at GTB
Apr 2014 — Jul 2018
•
Dearborn, MI
Board Member at OpenCo Detroit
Jun 2013 — Sep 2013
•
Detroit, MI
Director, Content Strategy at Federated Media Publishing, Inc.
Jul 2010 — Mar 2014
•
New York City, NY
Operator can advise on
Domain Expertise Advice
Advice based on years of experience, knowledge and understanding of advertising, growth, and brand partnerships.
Mentorship
Providing guidance, knowledge, and connections to aid in advancing your career.
Why book a 1:1 meeting?
Operator is a platform that enables anyone or any brand seeking advice, support or feedback to connect one-on-one with a curated group of leading marketers and communications specialists via video consultations. Operators are seasoned leaders with years of experience in marketing and communications across all industries. The Operator service removes barriers that have historically existed between top experts in the field and individuals looking for seeking guidance for project guidance, advice, inspiration and so much more. Individuals can browse Operators profiles, which include their bio, meeting rate and calendar availability, and can book and pay for a 60 minute meeting. Once the booking is confirmed, a calendar invite and meeting video link are automatically sent to meeting participants.
FAQ
What is Operator?
Operator is a platform that enables anyone or any brand seeking advice, support or feedback to connect one-on-one with a curated group of global leaders, one video call at a time.
Who is Operator for?
Operator is for any individual or brand that is seeking domain expertise advice, business strategy guidance, mentorship or support from our curated group of leading marketers and communications specialists.
How is Operator different than the Publicist marketplace?
Operator was created to support individuals who are looking for advice, support or inspiration from Experts. Operators share guidance but they do not produce any tangible deliverables. While brands can hire talent from Publicist platform for strategic support, The Publicist marketplace is geared towards brands who are looking to hire talent to execute on specific projects or deliverables. The Publicist marketplace and Operator offerings are complementary. With Operator, individuals and brands will gain valuable insights and get specific guidance on anything from how to scale a business, to what it is like to run a marketing and communications team and so much more. Once they’ve received advice, they can go to the Publicist marketplace and search for talent to execute on new initiatives.
How it Works
Browse
Individuals browse Operator’s profiles and rates
Payment
Individuals pay for the meeting using Stripe and are not billed until 24 hours before the meeting
Invitation
Once the meeting is accepted, Operator sends calendar links & meeting details to participants